Moving into a Crowded Market
The global protein bar market growth is strong, meaning there are opportunities for new companies to enter the space and find long-term success. Unfortunately, the crowded market also means that new brands must either drastically undercut their competitors’ price or craft a unique, professional image that helps them stand out.
Building a Quality Brand Image from Scratch
When Momo decided to enter the protein bar market, they contacted Stan Agency with a clear goal for their order: Develop a creative dry fruit packaging design concept that showcases their product in a way that draws consumers in and leads to sales.
Only an innovative approach to dry fruit packaging design could differentiate their energy bars enough to lure prospective buyers away from more familiar brands. So, that’s what we created.