HELIOS POST HARVEST Packaging
HELIOS POST HARVEST

CEREAL PACKAGING DESIGN

  • Company:Helios Post Harvest
  • Location:USA, NY
  • Service:Packaging design
  • Category:Food & Drink
  • 5.0 Review HELIOS POST HARVEST Packaging 100+ Reviews

Challenge

Helios Post Harvest brought Stan Agency a unique cereal packaging design request. The company processes and packages staple grains, legumes, and nuts. It needed an amazing cereal packaging design for its organic white beans. We accepted the challenge.
Challenge Components
  • Saturated market
  • Supplement labeling requirements
  • Consumer supplement wariness

Research as a Custom Cereal Packaging Design Firm

Our first cereal packaging design research step was examining the cereal market trends. We then explored some competitor cereal packaging designs. Often, white bean packaging bordered on minimalistic, so we knew we wanted to avoid that.

Bonus Challenge

The additional challenge with this cereal packaging design was relating it back to beans. People in the USA are divorced from where their food comes from. Therefore, it’s had to tie something like beans to plants growing in a field. We had to overcome that for our cereal packaging design.

Design Inspiration

Our primary cereal packaging design inspiration was the fields. This is where food starts, especially organic food. We wanted to convey the field and growing conditions across the cereal packaging.

Narrowing Down the Final Options

The professional and innovative Stan Agency team produced many cereal packaging design concepts. The concepts were compared to the existing product line. Then we chose the cereal packaging design based on visual attractiveness.

Result

The Helios Post Harvest representative loved the cereal packaging design and sent it for immediate production. The company was able to transition packaging quickly. Next quarter, Helios Post Harvest sent an email to Stan Agency praising the cereal packaging design.

The Deliverable

The Final Package:
  • One complete custom cereal packaging design
  • Separate package design elements for reuse
The completed cereal packaging design featured a field and lightly designed white sky expanse. We included a plant shaped product window. The tops of the bags alternate the brand colors. We look forward to assisting Helios Post Harvest again.
HELIOS POST HARVEST Packaging
HELIOS POST HARVEST Packaging
HELIOS POST HARVEST Packaging
HELIOS POST HARVEST Packaging
Scroll